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RMS

Straight Up™ Volumizing Peptide Mascara

Straight Up™ Volumizing Peptide Mascara

Size

5 in stock

Regular price $29.00
Regular price Sale price $29.00
Sale Sold out
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What It Is:
A clean and smudge-free mascara

What It Does:
Delivers 12 hours of full lift and volume while it nourishes lashes.

What Makes It Special:
A pro peptide helps strengthen, revitalize, and thicken. Exclusive tri-locking system creates smudge-free, flake-free long wear. Plush brush lays on the drama.

Sustainability: Inner bottle is made of 50% PCR with an aluminum overshell that is 10% recycled aluminum. Outer carton made of 80% post consumer recycled paper, forestry certified, made with windpower.


Full Size, 10ml
Travel Size, 4.5ml
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Instructions

For wide awake eyes, hold brush horizontally coating each lash with natural nourishing ingredients. For more volume, apply additional coats. Remove easily with the RMS Raw Coconut Cream or Ultimate Makeup Remover Wipes (sold separately).

Ingredients

Water/Aqua/Eau, Euphorbia Cerifera (Candelilla) Wax/Candelilla Cera/Cire de candelilla, *Butyrospermum Parkii (Shea) Butter, Polyglyceryl-6 Distearate, Glycerin, Dimer Dilinoleyl Dimer Dilinoleate, Copernicia Cerifera (Carnauba) Wax/Cera Carnauba/Cire de carnauba, Polyglyceryl-10 Myristate, Cetyl Alcohol, Glyceryl Caprylate, Leuconostoc/Radish Root Ferment Filtrate, *Zea Mays (Corn) Starch (non-GMO), Butylene Glycol, Xanthan Gum, Arginine, Phenethyl Alcohol, Portulaca Grandiflora Extract, Camellia Sinensis (White Tea) Leaf Extract, Glycoproteins, Oligopeptide-2, Iron Oxides (CI 77499). * organic

Clean Beauty

RMS Beauty integrates clean beauty principles with sustainability, focusing on skin-loving ingredients and eco-friendly practices. They use raw, food-grade, certified organic, wildcrafted, and naturally derived ingredients. RMS Beauty avoids harmful substances like parabens, GMOs, and synthetic fragrances, ensuring product safety through rigorous testing. They emphasize transparency, disclosing all ingredients and opting for safer synthetic options when necessary. Sustainability efforts include refillable products, recyclable glass containers, and packaging made with recycled materials and vegetable ink, prioritizing environmental responsibility in all new product launches.

About the Brand

RMS Beauty, founded by makeup artist Rose-Marie Swift, offers clean cosmetics with organic, skin-loving ingredients. Their mission emphasizes cruelty-free, non-GMO, and hypoallergenic products, free of toxic chemicals like parabens, sulfates, and phthalates. 

RMS meticulously sources active clean ingredients for refined makeup and skincare essentials, promoting natural beauty. They prioritize transparency, disclosing every hand-selected ingredient, including fragrances. Sustainability is key, with initiatives like refillable products for a greener future.

Committed to health, RMS products are free from parabens, synthetic fragrances, and GMOs, never tested on animals. Trustworthy and innovative, RMS Beauty delivers clean beauty solutions for effortless, radiant skin.